Family Guy teams up with Google
News brought to you by Skint Tariffs, providers of cheap broadband deals.Family Guy creator Seth McFarlane has teamed up with search engine giant Google to produce a series of two minute episodes of a new cartoon.
The cartoon named Seth McFarlane's Cavalcade of Cartoon Comedy will feature a total of 50 episodes and will be distributed only on the internet, through Google's AdSense network.
Using this system of distribution, the cartoons will appear in spaces where fans of the show might gather. Websites which have Google's AdSense on them will receive the episodes.
Advertising will be incorporate into the short clips, either through pre-roll – which asks viewers to watch an ad before the main animation starts – a banner along the bottom of the screen or a simple "brought to you by" note.
The animator, whose twisted brain brought TV audiences Steve the talking dog and Stewie the sarcastic baby, will receive a percentage of the advertising revenue.
McFarlane told the New York Times that his cartoons were like "animated versions of the one-frame cartoons you might see in The New Yorker, only edgier.”
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